Etihad Airlines and Swae, a start-up based totally in Vancouver, lately introduced ‘iFikra,’ an artificial intelligence-powered platform geared toward unlocking the entire possible of Etihad’s workforce via enabling every worker to give a contribution to innovation.
Designed to tackle the collective creativity of the corporation, the iFikra platform is a pilot geared toward selling intrapreneurship by way of permitting staff to recommend leading edge answers to address Etihad’s ongoing trade challenges and untapped possibilities.
Tony Douglas, Group CEO of Etihad Aviation Team, introduced the brand new platform, reaffirming the significance of innovation throughout the supplier. “We know that there’s an abundance of serious concepts right here in our organization and nobody is aware of our industry better than our workers, so we evolved this device to provide them the platform they wish to innovate. If we’re working extra innovatively internally, our visitors may have a much more awesome experience once they choose Etihad.”
The brand new platform leverages artificial intelligence to support and augment written industry proposals generated via staff, at the same time as allowing open comments and collaboration studying loop, according to the principles of transparency and meritocracy, to help increase the most productive ideas forward successfully.
For the first time, staff can shape organizational technique via vote casting, commenting, and offering optimistic feedback on their colleague’s ideas, playing a linear function within the decision-making procedure.
Concepts that ‘graduate‘ from the platform can be supplied with seed investment and enhance via Innovate Lab, Etihad’s innovation lab. The Lab helps speedy trial and iteration of promising concepts and projects, accelerating the supply of prototypes, pilots, evidence of ideas, and minimal possible products.
For his phase, Soushiant Zangenehpour, CEO of Swae, stated, “We’re excited to spouse with Etihad in this integration of Swae. We imagine Swae’s platform can assist Etihad to enhance the inclusivity and high quality of bottom-up concepts, and allow worker generated innovations to significantly influence the broader strategic direction of the organization, resulting in nice successes.”